Spellbound, our new spring/summer 2026 collection, is inspired by that magical feeling of being drawn to something before you can quite explain why.

Grounded in the softened neutrality of muted off-white, and earthy tones, the collection shifts confidently into saturated colour, bold geometrics and TUESDAY’s signature paisleys and florals.

Relaxed tailoring, crisp cotton shirting and modern utility bring structure to fluid dresses, sweeping skirts and romantic embroidery. There’s nostalgia, but never at the expense of modernity; femininity, without the sweetness.

Polished but playful, there isn’t just one mood to Spellbound – it’s a collection of contrasts where some days call for something effortless and understated; others for colour, femininity and a little more fun.

Offering a confident take on modern dressing Spellbound is expressive, instinctive and designed for women who know the power of wearing something they simply love.